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Statistics

"Statistics" was a 1999 advertisement for Nissan directed by Chris Cunningham. It featured music by Boards of Canada.

Filming[edit]

The advertisement was shot in Iceland.

Chris Cunningham and Darius Khondji found the right landscape for their idea here and that's why they came," says Dis Olafsdottir. "They were looking for a stark contrast between the black sand and the cloudy sky. They wanted cloudy skies all the time." - Dis Olafsdottir[1]

Music[edit]

The advert includes excerpts of "The Color of the Fire" (minus the Sesame Street samples) and "5.9.78". A search for "Michael Sandison" in the BMI repertoire database returns a song named "Nissan Statistics"; this is believed to be the name of the background music collage for trademark/royalty purposes.

Video[edit]

Details[edit]

Title
Statistics
Date
August 19, 1999
Country
Netherlands
Agency
TBWA Campaign Company, Amsterdam
Production
RSA, London (Oliver Szekessy)
Post Production
Glassworks, London
Agency Producer
Stefany Rietwerk
Director
Chris Cunningham
Producer
Cindy Burnay
Directory of Photography
Darius Khondji
Production Designer
Dennis Lewis
Copywriter
Paul Wilmot
Creative Director
Béla Stamenkovits

[1] [2] [3]

External links[edit]

References[edit]

  1. ↑ http://www.boardsmag.com/articles/magazine/20000201/saga.html